Keeping Your Focus
It is tempting for the mind to wander, to watch too much news, to catastrophise and to feel helpless during this enforced confinement. These are all very natural and understandable feelings in the circumstances.
But as a creative, you have an in-build natural agility and ability to keep things moving. The creative process is rarely smooth and sometimes a jolt or unforeseen hurdle can result in unexpected new directions and exciting opportunities. While at the best of times photographers can feel isolated, it is this ability to withstand and flourish despite going it alone (as you have always done) that will be hugely in your favour.
Use this enforced time for planning and looking ahead: to really inspect, assess and re-shape your offer. Many photographers complain they never have time to update their website or to plan personal projects or marketing.
Now is the perfect time to deconstruct what has been working and what has not, research your arena in depth, gen up on certain skill sets that need improving and come up with new ideas for projects. You will find that this activity will keep you energised and excited about the future.
Here are some suggestions:
Do your image galleries need updating?
How well do you know your market?
Camera tech: consider objectively whether there is some duplication or wastage that could be sold.
Use this time to get your TAX in order rather than waiting to the end of the year.
Try to consider a range of small, doable personal projects that tests your usual approach/lighting/themes using your current location.